Does social media have an effect on online consumer behavior? Because social media is now used to market many companies, brands, and products, this study provides data that will conclude if social media has a major effect on online consumer behavior. The purpose of this study is to interview consumers to see what their opinions are on social media and its effect on their online shopping experience. The study will give us a better understanding of how online consumers view and use social media.(Author abstract)Dobek, M., Toland, B., Gendron, R., Kitsios, A., and Stitt, R. (2014). The effects of social media on online consumer behavior. Retrieved from http://academicarchive.snhu.ed
Most online shoppers indicate that they visit e-retail websites on a social networking site. Previou...
Since IT’s inception, the internet has become a significant part of people’s normal life, with onlin...
The impacts of social media marketing on consumer behavior was studied. Five objectives were targete...
The buying behavior of consumers has been greatly influenced by technology. Technology has created a...
Social media is getting more and more important for both customers and companies as the use of socia...
Purpose: People enjoy digital shopping because it allows them to make purchasing decisions anytime a...
Nearly 4 billion social media users and 5,19 billion mobile phone users are active today. On a daily...
Social Media Marketing is very important and it is among the most successful tool and...
Over the past decades, online networks have played an indispensable role in daily lives. More and mo...
Nowadays, social media like Facebook and Twitter, showed increasing number rapidly from time to tim...
This research investigates consumers who made a purchase of an item based on the recommendation of a...
Online social networks have been growing exponentially and are now one of the most important platfor...
The term "social media" refers to a group of computer-mediated technologies that, through virtual co...
The fastest and developed, adoption of social media on consumer behavior provides different new thin...
The strong competition between firms and the global pressures such as globalization are driving the ...
Most online shoppers indicate that they visit e-retail websites on a social networking site. Previou...
Since IT’s inception, the internet has become a significant part of people’s normal life, with onlin...
The impacts of social media marketing on consumer behavior was studied. Five objectives were targete...
The buying behavior of consumers has been greatly influenced by technology. Technology has created a...
Social media is getting more and more important for both customers and companies as the use of socia...
Purpose: People enjoy digital shopping because it allows them to make purchasing decisions anytime a...
Nearly 4 billion social media users and 5,19 billion mobile phone users are active today. On a daily...
Social Media Marketing is very important and it is among the most successful tool and...
Over the past decades, online networks have played an indispensable role in daily lives. More and mo...
Nowadays, social media like Facebook and Twitter, showed increasing number rapidly from time to tim...
This research investigates consumers who made a purchase of an item based on the recommendation of a...
Online social networks have been growing exponentially and are now one of the most important platfor...
The term "social media" refers to a group of computer-mediated technologies that, through virtual co...
The fastest and developed, adoption of social media on consumer behavior provides different new thin...
The strong competition between firms and the global pressures such as globalization are driving the ...
Most online shoppers indicate that they visit e-retail websites on a social networking site. Previou...
Since IT’s inception, the internet has become a significant part of people’s normal life, with onlin...
The impacts of social media marketing on consumer behavior was studied. Five objectives were targete...