Add to ORKGUnrestrictedThe media environment is transitioning into a landscape where both online and traditional news and entertainment publications are equally important. Social networking sites and blogs are becoming increasingly salient in the pop culture environment and several new modes of online entertainment news dissemination are becoming mainstream. As a result, public relations practitioners must understand and learn to navigate this new environment to maximize strategic campaigns, to deal with crisis situations and to stay relevant and competent in the field. This paper seeks to guide the practitioner through the basics of blogging and social networking and to formulate a reference guide that practitioners can use to successfully undertake ...
The study is based on the development of the public relations’ campaign from 2000 to 2016 and how th...
Modern technology has become a very researched area in PR. Nevertheless, the literature examining on...
Public Relations have evolved adjusting its practices to fulfill the needs of its users. In this cas...
The Web is an increasingly important component of public relations. Organisations use Web sites to b...
Coverage of global markets, new technologies, and multiculturalism throughout make this dynamic text...
While the introduction of Web 2.0 technology and social media is changing public relations practice,...
Technological advances such as the printing press, telephone, radio, television, facsimile machine a...
This seventh annual survey measuring how social and other emerging media are being used in public re...
This paper explores the impact of social media on public relations by analysing Singapore-based prac...
This article examines the importance of new communication technologies in terms of the development o...
This article reports on a three-year-long international survey of public relations practitioners exa...
AbstractOnline public relations may constitute a unique way of promoting an organization, its produc...
This paper explores the impact of social media on public relations by analysing Singapore-based prac...
This article delves into internet-based tactics that have become commonplace in public relations pra...
An analysis of how public relations practitioners are using social media. Online journal article at ...
The study is based on the development of the public relations’ campaign from 2000 to 2016 and how th...
Modern technology has become a very researched area in PR. Nevertheless, the literature examining on...
Public Relations have evolved adjusting its practices to fulfill the needs of its users. In this cas...
The Web is an increasingly important component of public relations. Organisations use Web sites to b...
Coverage of global markets, new technologies, and multiculturalism throughout make this dynamic text...
While the introduction of Web 2.0 technology and social media is changing public relations practice,...
Technological advances such as the printing press, telephone, radio, television, facsimile machine a...
This seventh annual survey measuring how social and other emerging media are being used in public re...
This paper explores the impact of social media on public relations by analysing Singapore-based prac...
This article examines the importance of new communication technologies in terms of the development o...
This article reports on a three-year-long international survey of public relations practitioners exa...
AbstractOnline public relations may constitute a unique way of promoting an organization, its produc...
This paper explores the impact of social media on public relations by analysing Singapore-based prac...
This article delves into internet-based tactics that have become commonplace in public relations pra...
An analysis of how public relations practitioners are using social media. Online journal article at ...
The study is based on the development of the public relations’ campaign from 2000 to 2016 and how th...
Modern technology has become a very researched area in PR. Nevertheless, the literature examining on...
Public Relations have evolved adjusting its practices to fulfill the needs of its users. In this cas...