Add to ORKGIn this review, we give a comprehensive summary of time series techniques in marketing, and discuss a variety of time series analysis (TSA) techniques and models. We classify them in the sets (i) univariate TSA, (ii) multivariate TSA, and (iii) multiple TSA. We provide relevant marketing applications of each set, and provide illustrative examples.
Time-series methods have been available to explain and forecast the behavior of longitudinal variabl...
This paper discusses four developments that underlie the increased use of time-series models in mark...
The main goal of time series analysis is explaining the correlation and the main features of the dat...
In this review, we give a comprehensive summary of time series techniques in marketing, and discuss ...
In this review, we give a comprehensive summary of time series techniques in marketing, and discuss ...
In this review, we give a comprehensive summary of time series techniques in marketing, and discuss ...
In this review, we give a comprehensive summary of time series techniques in marketing, and discuss ...
In this review, we give a comprehensive summary of time series techniques in marketing, and discuss ...
In this review, we give a comprehensive summary of time series techniques in marketing, and discuss ...
In this review, we give a comprehensive summary of time series techniques in marketing, and discuss ...
Time Series Analysis (TSA) and Applications offers a dense content of current research and developme...
Leeflang and Wittink (2000) identify three past stages in marketing model building and implementatio...
This paper argues that time-series econometrics provides valuable tools and opens exciting research ...
This paper argues that time-series econometrics provides valuable tools and opens exciting research ...
This paper argues that time-series econometrics provides valuable tools and opens exciting research ...
Time-series methods have been available to explain and forecast the behavior of longitudinal variabl...
This paper discusses four developments that underlie the increased use of time-series models in mark...
The main goal of time series analysis is explaining the correlation and the main features of the dat...
In this review, we give a comprehensive summary of time series techniques in marketing, and discuss ...
In this review, we give a comprehensive summary of time series techniques in marketing, and discuss ...
In this review, we give a comprehensive summary of time series techniques in marketing, and discuss ...
In this review, we give a comprehensive summary of time series techniques in marketing, and discuss ...
In this review, we give a comprehensive summary of time series techniques in marketing, and discuss ...
In this review, we give a comprehensive summary of time series techniques in marketing, and discuss ...
In this review, we give a comprehensive summary of time series techniques in marketing, and discuss ...
Time Series Analysis (TSA) and Applications offers a dense content of current research and developme...
Leeflang and Wittink (2000) identify three past stages in marketing model building and implementatio...
This paper argues that time-series econometrics provides valuable tools and opens exciting research ...
This paper argues that time-series econometrics provides valuable tools and opens exciting research ...
This paper argues that time-series econometrics provides valuable tools and opens exciting research ...
Time-series methods have been available to explain and forecast the behavior of longitudinal variabl...
This paper discusses four developments that underlie the increased use of time-series models in mark...
The main goal of time series analysis is explaining the correlation and the main features of the dat...