In the paper, a yes-no model of influence is generalized to a multi-choice framework. We introduce and study weighted influence indices of a coalition on a player in a social network, where players have an ordered set of possible actions. Each player has an inclination to choose one of the actions. Due to mutual influence among players, the final decision of each player may be different from his original inclination. In a particular case, the decision of the player is closer to the inclination of the influencing coalition than his inclination was, i.e., the distance between the inclinations of the player and of the coalition is greater than the distance between the decision of the player and the inclination of the coalition in question. The...