VALUE ANALYSIS TECHNIQUES IN VALUE MANAGEMENT

V diplomskem delu je predstavljena in opisana uporaba vrednostne analize pri obravnavanju managementa vrednosti novega izdelka. Uporaba tehnik vrednostne analize temelji na optimizaciji izdelka. Osnovno vodilo pri delu z vrednostno analizo je obdržati čim večjo kakovost s čim nižjimi stroški. V nalogi so predstavljeni koraki poteka pri delu ter uporaba primernih metod na vsakem izmed teh. Metode, uporabljene pri delu so: brainstorming, metoda 635, izbirna lista za vrednotenje idej, vzročno - posledični diagram, Pareto diagram, benchmarking, FMEA metoda, SWOT analiza, SWOT matrika, FAST diagram, funkcijsko – stroškovna matrika, QFD in Combinex metoda. V nalogi je vsaka izmed metod predstavljena s praktičnim primerom, v zaključku pa podane smernice koristnosti uporabe.This diploma thesis presents and describes the use of value analysis in dealing with value management of a new product. The use of value analysis techniques is based on the optimisation of the product. The fundamental guiding principle in applying value analysis is to maintain the highest possible quality with the lowest possible costs. The thesis outlines the steps in the process and the use of appropriate methods in each of them. The following methods are used: brainstorming, Method 635, checklists for idea evaluation, cause-consequence diagrams, the Pareto chart, benchmarking, FMEA method, SWOT analysis, SWOT matrix, FAST diagram, function - cost matrix, QFD and the Combinex method. The thesis illustrates each method by means of a practical example and ends by providing guidance on the benefits of use