DEVELOPMENT AND USE OF STRATEGIC MANAGEMENT IN HOSPITAL

Izhodišča: Namen raziskave je bil ugotoviti, kakšno je dejansko stanje v Splošni bolnišnici (SB) Murska Sobota na področju poznavanja strategije in procesa strateškega managementa oz. kakšni sta njegova razvitost in uporaba, ki je za organizacijo vitalnega pomena in vpliva na izvajanje dela v bolnišnici na različnih ravneh managementa. Metodologija: Za izdelavo magistrskega dela smo uporabili kombinacijo različnih metod. Pri teoretičnem delu smo se naslanjali na deskriptivno metodo dela, pri empiričnem delu na anketno metodo. Dobljene podatke smo obdelali s pomočjo multivariantnih statističnih metod. Vir informacij so bili zaposleni na vseh treh ravneh managementa v vseh štirih dejavnostih, ki so zavedene v Statutu zavoda SB Murska Sobota, katerih sodelovanje je bilo prostovoljno. Rezultati: Ugotovili smo, da nižji management najmanj pozna strategijo, vizijo in poslanstvo SB Murska Sobota. Nadalje smo ugotovili, da poznavanje strateškega managementa kot orodja managementa z ravnjo managementa pada. Prav tako smo ugotovili, da je poznavanje SWOT analize kot metode strateškega managementa na nižji ravni managementa najmanjša. Pri vseh teh ugotovitvah smo dokazali statistično pomembne razlike med nivoji managementa in posameznimi trditvami. V raziskavi smo ugotovili, da je pri večini dejavnikov najvišjo oceno podal prav vrhnji management, ter dokazali, da je proces strateškega managementa v SB Murska Sobota pomanjkljiv. Sklep: Strateški management je za bolnišnico vitalnega pomena, izdelava osnovnega strateškega dokumenta, torej strategije razvoja, pa za obstoj SB Murska Sobota, bistvena.Theoretical background: The purpose of the research was to investigate the actual state considering the knowledge of strategic management in Murska Sobota General Hospitalin other words, to find out to what level strategic management has been developed and used there, which is of vital importance for the organisation, and affects the work performance in the hospital at different management levels. Methodology: In order to prepare this master\u27s thesis, we used a combination of different research methods. The theoretical part of this paper is based on a descriptive work method, whereas the empirical part is based on a survey method. The data obtained were processed with the help of the multivariate statistical method. Workers employed at all three levels within the four activities recorded in the institute statute of Murska Sobota General Hospital represented the research sample. The interviewees participated in this survey on a voluntary basis. Results: We found out that the strategy, vision, and mission of Murska Sobota General Hospital are least known by the lower management. Furthermore, we found out that knowing strategic management as a management instrument is decreasing proportionately with the level of management. Additionally, we came to a conclusion that the familiarity with SWOT analysis as a strategic management method is the lowest at the lower management level. All the findings showed statistically important differences between management levels and individual statements. Within this research, we found out that the top management itself ranked the most of the factors highest on the scale of values, moreover, we proved that the process of strategic management in Murska Sobota General Hospital was insufficient. Conclusion: Strategic management is of vital importance for the hospital, moreover the preparation of a basic strategic document, i. e. the development strategy, is essential for the existence of Murska Sobota General Hospital