DEVELOPMENT OF FARM TOURISM IN THE AREA OF THE MUNICIPALITY OF ORMOŽ

V diplomski nalogi obravnavam razvoj turizma na kmetijah v občini Ormož. V prvem delu naloge orišem značilnosti turizma na podeželju, v drugem delu analiziram turistične kmetije v obravnavani občini. Ugotovila sem, da ljudje cenijo počitnice in izlete v neokrnjeni naravi. Radi preživljajo čas z družino na prostem, se ukvarjajo s športnimi aktivnostmi, hodijo na sprehode in spoznavajo tradicionalno kmečko življenje. Ugotovila pa sem, da ima turizem na kmetiji poleg pozitivnih tudi nekatere negativne vplive (na okolje in družbo). Glavne prednosti turizma na kmetiji na območju občine Ormož so: • prijazni domačini, • dobra domača hrana in pijača, • zanimive vinske turistične ceste in tematske poti, • idealna geografska lega. V nalogi sem raziskovala, kakšne vrste turističnih kmetij so v občini Ormož, kaj ponujajo, katere so njihove prednosti in slabosti ter priložnosti in nevarnosti. S pomočjo ankete sem analizirala odnos občanov do turističnih kmetij v občini in kaj je pri odločitvi, da jih obiščejo, pomembno.My diploma thesis deals with the development of tourism on farms in the municipality of Ormož. During my research, I discovered that people appreciate taking vacations where they are surrounded by nature. They enjoy spending family time outdoors, engaging in sports activities, taking walks and gaining knowledge of the traditional farm life. In addition to positive influences, I also discovered some negative influences on environment and society. I investigated the different types of tourist farms in the municipality of Ormož, its strengths and weaknesses, and the opportunities and dangers present. Main advantages of tourism on farms in the area of municipality are friendly residents, excellent homemade food and drinks, interesting wine roads and thematic routes, and ideal geographical position. By conducting a survey, I analyzed the attitude of locals towards tourist farms in the municipality and the factors surrounding their decision in visiting the farms