IMPLEMENTATION OF ELECTRONIC COMMERCE INTO THE ENTERPRISE

Internet se ponaša z ogromnim številom uporabnikov, katerih število pa se, navkljub že izredno visoki, še zmeraj povečuje. Ob nastankih interneta, malo več kot dvajset let nazaj v preteklosti, prav nihče ne bi bil sposoben predvideti tega scenarija, ki se odvija danes. Ob tako pogosti uporabi interneta pa je bilo le vprašanja časa, kdaj se bo začelo razvijati tudi elektronsko poslovanje, in resnično, ni trajalo prav dolgo, da so številna podjetja začela uvajati elektronsko poslovanje. Elektronsko poslovanje prinaša ogromno prednosti, obenem pa ima tudi svoje slabosti. Med največje prednosti spada zmanjšanje stroškov poslovanja, ki je največja prednost za podjetja, saj znižuje ogromno vrst stroškov, kot so telekomunikacijski, informacijski, ter stroški skladiščenja. Največje prednosti za potrošnike so 24-urna uporabnost in dosegljivost, izredno povečana izbira izdelkov in storitev, ter lahka dostopnost v razvitem svetu. Prav tako pa moram izpostaviti, da elektronsko poslovanje pospešuje javne storitve, kar je izjemnega pomena za skupnost. Največja slabost elektronskega poslovanja za potrošnike je pomanjkanje varnosti in zaskrbljenost za zasebnost njihovih podatkov, saj so z nastankom elektronskega poslovanja nastali tudi spletni kriminalci, katere je zelo težko izslediti, sploh pa njihovo delo preprečevati, in zato vzbujajo strah v očeh mnogih potrošnikov, pa tudi podjetja veljajo za profitabilne tarče spletnih kriminalcev. Elektronsko poslovanja prinaša tudi stalen pritisk inoviranja in potrebo po nenehnem nadgrajevanju in sledenju novim tehnologijam, ki se izredno hitro spreminjajo, kar zahteva ogromno pozornosti iz strani podjetja. Z uvajanjem elektronskega poslovanja v ogromno število podjetij pa se z leti povečuje tudi konkurenca, ki je sedaj mnogo večja kot nekoč, kar pomeni pomanjkljivost za podjetja, ampak prednost za potrošnike. Za uspešno uvedbo elektronskega poslovanja mora podjetje tehtno premisliti tematiko poslanstva in ciljev podjetja, ter opraviti notranjo analizo podjetja ter analizo trga. Podjetje mora biti odprto za inovacije, prav tako pa mora biti pripravljeno slediti novim tehnologijam z izredno pozornostjo. Strategija prehoda na elektronsko poslovanje mora biti skrbno izbrana, prav tako podjetje potrebuje reorganizacijo delovanja ter mora začeti razmišljati v smeri digitalne prihodnosti.Internet has many users, number of whom, despite of already being very high, is still rising. At the origins of internet, something more than twenty years back in the past, noone would be able to foresee the scenario, which is evolving today. At so frequent use of internet, it was only a matter of time, when will electronic commerce begin to develop, and in truth, it did not took a lot of time, before enterprises started to introduce electronic commerce. Electronic commerce brings us many of advantages, but at the same time, it has some weaknesses. Reduction of operation costs should be pointed out as a biggest advantage for enterprises, because it reduces many of the operation costs, as telecommunication costs, information costs, and also transport costs as well as storage costs. The greatest advantages for the consumers are 24-hours of practicability, incredibly increased set of choices among products and services, and relatively easy accessibility in the developed countries. It also needs to be said that electronic commerce accelerates public services, which is of remarkable importance for the society. The biggest weakness of electronic commerce for the consumers is lack of security and rising worries about privacy, as with the outset of electronic commerce there was also outset of online criminal, which is hard to detect and prevent, and this is the reason why consumers and enterprises are quite afraid, because they are all targets of online criminals. Electronic commerce also needs to be paid simultaneous attention, because it brings to enterprises the need to innovate, constant upgrading and following to the technologies, which are changing remarkably fast, and this is the reason for the enterprise to pay them alot of attention. With many companies that are introducing electronic commerce the competition is getting bigger and bigger, and is nowadays much greater than in the past, and is the weakness for enterprises, but an advantage for consumers. For successful introduction of electronic commerce the enterprise needs to carefully consider subject of their mission and goals, and perform inner analysis of their own function, as well as market analysis. Enterprise must be open to any kind of innovations, and it also needs to be ready to follow new technologies with extraordinary focus. The strategy of transition to electronic commerce must be carefully chosen, and the enterprise also needs reorganisation and reshaping of their operations with the minds set in the course of digital future