DETERMINATION OF THE FACTORS INFLUENCING THE COMPANY\u27S BUSINESS AND FINANCIAL PERFOMANCE AFTER THE ACCESSION OF CROATIA TO THE EU USING THE METHODS OF CREATIVE PROBLEM-SOLVING

Delo diplomskega seminarja je zgrajeno iz dveh delov, teoretičnega in praktičnega dela. V teoretičnem delu smo predstavili različne metode ustvarjalnega razmišljanja, in metode za definiranje problema in priložnosti in za generiranje idej. V delu diplomskega seminarja smo poudarili spremembe v podjetju ob vstopu Hrvaške v Evropsko Unijo, ter kako bo to vplivalo na poslovanje podjetja. Teoretičen del dela diplomskega seminarja je razdeljen na tri poglavja. V prvem delu smo opredelili problem, namen, cilje, teze, predpostavke in metode dela, ki smo jih uporabili. V drugem poglavju smo predstavili nekatere metode ustvarjalnega razmišljanja in metode za definiranje problemov in priložnosti. Špeditersko dejavnost smo obravnavali v tretjem poglavju. Osredotočili smo se predvsem na špedicijo v Sloveniji in v Evropski Uniji. Prav tako pa smo vzeli pod drobnogled in raziskali vstop Hrvaške v Evropsko Unijo, ter kako bo ta dogodek vplival na poslovno in finančno uspešnost v podjetju. Praktičen del dela diplomskega seminarja vsebuje predvsem iskanje rešitev za boljše poslovanje z uporabo metod zapisovanja idej, ribje kosti in miselnega vzorca. Predstavili smo tudi podjetje in njegovo poslovno in finančno uspešnost. S primerjavo metod smo prišli do ugotovitve, da smo s tehniko zapisovanja idej dobili največ rešitev. Tehnika miselnega vzorca je poleg razčlenitve problema omogočila tudi generiranje idej. Ugotovili smo, da bo podjetje moralo zapreti poslovalnice najprej na manjših mejnih prehodih, nato pa tudi na večjih.Our diploma seminar consists of two partsa theoretical and a practical part. In the theoretical part we present various methods of creative thinking, and methods for defining problems and opportunities for generating ideas. In our diploma research project we highlighted changes in the company after Croatia will accede to the European Union and how this action will affect the company\u27s operations. The theoretical part of the diploma research project is divided into three sections. In the first part, we have identified the problem, purpose, goals, theses, assumptions and methods that we have used. In the second chapter we present some methods of creative thinking and methods for defining problems and opportunities. The forwarding business is being discussed in chapter three. We focused primarily on forwarding business in Slovenia and in the European Union. Also we took a closer look at Croatia\u27s accession to the European Union and explored how this event will affect the business and financial performance in the company. The practical part of the diploma seminar contains problem solving for better business performance byusing the methods of idea writing, fish bone diagrams and mind mapping. By comparing the considered methods can be concluded that with the idea writing technique we obtained the maximal number of solutions. Besides decomposing a problem, mind mapping technique was used in idea generation. It can be concluded that the company will have to close offices at border crossings, starting with the small ones