AM I A REFLECTION OF ... ANALYSIS OF WOMEN\u27S SELF-CONFIDENCE IN PERIODICALS

Mediji igrajo pomembno vlogo v našem življenju, saj nas zabavajo, informirajo ter mnogokrat tudi vznemirjajo. Del medijske scene so tudi revije za ženske, ki imajo visoko mesečno naklado. Zanimalo me je, kaj je tisto, kar dela sedanje revije za ženske tako zanimive in brane, ter kako se razlikujejo od tistih izpred petdesetih let. Za potrebe diplomske naloge sem izbrala revijo Naša žena iz let 1960 in 1961 ter iz let 2007 in 2008 ter Cosmopolitan iz let 2007 in 2008. Diplomsko nalogo sem razdelila na štiri poglavja, v prvem poglavju sem opisala ženske revije. V drugem poglavju sem analizirala naslovnice revij ter jih primerjala med seboj. V tretjem poglavju sem primerjala modne trende in modne smernice ter opisala, kako se je moda spreminjala v zadnjih petdesetih letih. V četrtem poglavju sem opredelila položaj žensk danes ter pred petdesetimi leti ter analizirala težave, ki so se pojavile v svetovalnih rubrikah revij.The media plays an important role in our lives, because it offers amusement, information and often also excitement. A part of the media are also women magazines that have a large monthly circulation. I wanted to explore why are today’s women magazines so interesting and popular and how they differ from the ones from 50 years ago. For my research I have chosen the magazine Naša žena from 1960, 1961 and 2007, 2008 and Cosmopolitan from 2007 and 2008. The diploma thesis is divided into four chapters: in the first chapter I have described women magazines. In the second chapter I have analysed and compared the magazine covers. In the third chapter I have compared the fashion trends and described how fashion has changed in the last 50 years. In the fourth chapter I have defined the position of women today and 50 years ago and analyzed the problems that were mentioned in the advice columns of the magazines