Tourism potential of municipalities Bistrica ob Sotli, Kozje and Podčetrtek

V diplomski nalogi sem najprej opredelila temo, o kateri sem nameravala pisati. Izpostavila sem namen naloge, opredelila cilje, ki sem jih tekom pisanja diplomske naloge skušala doseči in izpostavila trditve, ki sem jih dokazovala. V drugem poglavju sem izpostavila osnovne pojme, na katere se navezuje celotna diplomska naloga. Opredelila sem pojme: naravna in kulturna dediščina, regijski park, zavarovana območja in Natura 2000. Nato sem predstavila zakonodajo z varstvom kulturne dediščine in zakon o ohranjanju narave. Tretje poglavje sem namenila geografskem orisu obravnavanega območja. Ugodna lega, pester relief, reka Sotla in slikovita flora ter favna nam prikažejo pokrajino Kozjansko v posebni luči. Sledi podpoglavje, v katerem opisujem demografsko, izobrazbeno, ekonomsko ter funkcijsko podobo občin: Bistrica ob Sotli, Kozje in Podčetrtek. Sledi oris življenja v obmejnem območju in v zavarovanem območju, v Kozjanskem regijskem parku. Poglavje štiri je najobsežnejše, saj sem v njem predstavila bogato naravno in kulturno dediščino. Opisujem naravne znamenitosti, sakralno kulturno dediščino, arheološke spomenike, arhitekturno dediščino in etnološko dediščino. V petem poglavju sem predstavila turistično ponudbo območja. V prvem podpoglavju sem opisala glavnega oglaševalca turizma v obravnavanem območju – Terme Olimia, nato sem v tabelah povzela turistično infrastrukturo (gostišča, restavracije, bari, turistične kmetije, vinotoči) ter opisala že obstoječe turistične poti. Dodala sem tri predloge novih kolesarskih turističnih poti in en predlog učne kolesarske poti. Potem sem opisala kaj območje nudi v t.i. dodatni ponudbi, ki sem jo dopolnila z društvenim dogajanjem ter prireditvami, ki jih društva organizirajo. Območje premore veliko društev, ampak dejavnost se od društva do društva zelo razlikuje. Šesto poglavje odkriva turistično ponudbo Kozjanskega regijskega parka, ki je z vsakim letom bolj aktiven na področju trženja turističnih produktov. V zadnjem poglavju sem predstavila vpliv razvoja Term Olimia na geografsko podobo območja. Analizirala sem vpliv Term Olimia na zaposlenost prebivalcev v terciarnem sektorju. Ugotovila sem neposredne učinke turističnega razvoja na območje. V zaključku povzemam vse priložnosti za večji razmah turizma v območju ter predstavim tako prednosti kot slabosti za razvoj turizma v obravnavanem območju.The degree starts with defining the theme I was about to examine. I have exposed the aim of the degree, goals which I have been trying to reach during my writing and affirmations which I have tried to prove. The basic conceptions, such as: the natural and cultural heritage, the regional park, areas and the Natura 2000 have been exposed in the second chapter and refered to through the whole degree. I continued with the legislation of the cultural heritage protection and the Nature Conservation Act. The third chapter has been destined to a geographical description of the examined area. Favourable position, variegated relief, the river Sotla and picturesque flora and fauna present the landscape of Kozjansko in its own special way. Then I was focused on the demographical, educational, economical and functional image of the municipalities: Bistrica ob Sotli, Kozje and Podčetrtek. This is followed by the description of a lifestyle in the frontier and protected area, that is in the Kozjansko regional park. The fourth chapter is the most extensive because it includes the presentation of our rich natural and cultural heritage. I have presented natural places worth seeing, sacral cultural heritage, archaeological memorials, architectural and ethnological heritage. In the fifth chapter I have described the tourist offer of the area. First I had described the main tourist advertiser of this area – the Terme Olimia, then I summarized the tourist infrastructure in the tables (guest houses, restaurants, bars, agritourism farms, wine shops) and described the already existing tourist paths. I have also suggested three new cycling tourist paths and one new educational cycling path. I have continued with the description of what the area has to offer in the so called additional offer, which I have supplemented with the association occurences and entertainment that are organized by associations. The area is abound in associations but their activities differ from one to another. The sixth chapter reveals the tourist offer of the Kozjansko regional park which is becoming more and more active in the area of trading the tourist products. I have devoted my last chapter to the influence that Terme Olimia hoy on the geographical image of the area. I have analysed the Terme Olimia\u27s influence on the employment of inhabitants in the tertiary sector. I have determined the direct effects of the tourist development on the area. In the conclusion I have summarized all the opportunities for a bigger swing of turism in the area and described both, advantages and disadvantages in the examined area