Add to ORKGColumbia contributions to philosophy and psychology, vol. XIX, no. 3Mode of access: Internet
Purpose: The general objective of the study was to establish the effectiveness of online advertiseme...
Internet advertising, aka Web advertising or online advertising, is a fast grow-ing business. It has...
Reprinted from the Psychological clinic, vol. v, no. 3 and 4, May and June, 1911.Cover-title.Thesis ...
New ed., with additions & a complete index. "Fifth edition, January 1913."Bibliography: p. 249-269.M...
Columbia university contributions to philosophy and psychology, vol. XVI, no. 3.Mode of access: Inte...
Columbia contributions to philosophy and psychology, vol. XX, no. 1.Also published as the author's t...
The problem to be presented in this paper is that of measuring the relative merits of a series of ad...
The Psychology of Advertising offers a comprehensive exploration of theory and research in (consumer...
Columbia contributions to philosophy and psychology, vol. XVII, no. l.Mode of access: Internet
Published also in Columbia university contributions to philosophy, psychology and education, v.9, no...
"The first twelve chapters appeared substantially as they are now in 'Judicious advertising,' publis...
Present work describes two ways of application of psychological findings to economic theory of adver...
Advertisement already has so much influence on consumers nowadays. The consumers can easily be cheat...
Later printings issued in Appeal, Ten cent pocket, Pocket, and Little blue book series wrappers, wit...
"Reprinted from Archives of psychology, no. 52."Vita.Thesis (PH. D.)--Columbia university, 1922.Mode...
Purpose: The general objective of the study was to establish the effectiveness of online advertiseme...
Internet advertising, aka Web advertising or online advertising, is a fast grow-ing business. It has...
Reprinted from the Psychological clinic, vol. v, no. 3 and 4, May and June, 1911.Cover-title.Thesis ...
New ed., with additions & a complete index. "Fifth edition, January 1913."Bibliography: p. 249-269.M...
Columbia university contributions to philosophy and psychology, vol. XVI, no. 3.Mode of access: Inte...
Columbia contributions to philosophy and psychology, vol. XX, no. 1.Also published as the author's t...
The problem to be presented in this paper is that of measuring the relative merits of a series of ad...
The Psychology of Advertising offers a comprehensive exploration of theory and research in (consumer...
Columbia contributions to philosophy and psychology, vol. XVII, no. l.Mode of access: Internet
Published also in Columbia university contributions to philosophy, psychology and education, v.9, no...
"The first twelve chapters appeared substantially as they are now in 'Judicious advertising,' publis...
Present work describes two ways of application of psychological findings to economic theory of adver...
Advertisement already has so much influence on consumers nowadays. The consumers can easily be cheat...
Later printings issued in Appeal, Ten cent pocket, Pocket, and Little blue book series wrappers, wit...
"Reprinted from Archives of psychology, no. 52."Vita.Thesis (PH. D.)--Columbia university, 1922.Mode...
Purpose: The general objective of the study was to establish the effectiveness of online advertiseme...
Internet advertising, aka Web advertising or online advertising, is a fast grow-ing business. It has...
Reprinted from the Psychological clinic, vol. v, no. 3 and 4, May and June, 1911.Cover-title.Thesis ...