Based on empirical insights we analyze how social interactions among customers influence the contracting of group buying platforms. We specifically examine the role of two social effects for coordinating the supply chain: the word-of-mouth effect and the crowd effect
This paper studies a pioneering venture of integrating e-business with social network platforms and ...
Platform complementors are increasingly organized as “crowds” of individual producers working outsid...
Crowdsourcing communities’ participation revolves around customers throughout all steps of creating ...
Viewing social communication on group-buying platforms as a new form of IT -enabled coordination mec...
Online brand communities, enabled by social media technology, are being utilized by companies to imp...
The diffusion of social media has radically changed the number of peers with whom consumers interact...
Abstract Focusing on social network theories, we examine the interactive influence of both group-lev...
The rapid growth in online sales shows that online purchase has become a mainstream for modern consu...
Despite the increasing phenomena that social interactions among contributors by emerging technologie...
With the rising popularity of the Internet, interactions between companies and their consumers have ...
We identify two main social aggregations on the Internet that may offer an excellent support to onli...
This article presents an evaluation approach for alternative electronic market designs and examines ...
Summary: The sustained increase in different forms of electronic interaction over the last decade ha...
Herter, M. M., Pinto, D. C., Pontin, P., & Nique, W. (2022). The Crowdsourcing Effect: How Crowdsour...
My thesis work focuses on modeling consumers' decision making under various online contexts with soc...
This paper studies a pioneering venture of integrating e-business with social network platforms and ...
Platform complementors are increasingly organized as “crowds” of individual producers working outsid...
Crowdsourcing communities’ participation revolves around customers throughout all steps of creating ...
Viewing social communication on group-buying platforms as a new form of IT -enabled coordination mec...
Online brand communities, enabled by social media technology, are being utilized by companies to imp...
The diffusion of social media has radically changed the number of peers with whom consumers interact...
Abstract Focusing on social network theories, we examine the interactive influence of both group-lev...
The rapid growth in online sales shows that online purchase has become a mainstream for modern consu...
Despite the increasing phenomena that social interactions among contributors by emerging technologie...
With the rising popularity of the Internet, interactions between companies and their consumers have ...
We identify two main social aggregations on the Internet that may offer an excellent support to onli...
This article presents an evaluation approach for alternative electronic market designs and examines ...
Summary: The sustained increase in different forms of electronic interaction over the last decade ha...
Herter, M. M., Pinto, D. C., Pontin, P., & Nique, W. (2022). The Crowdsourcing Effect: How Crowdsour...
My thesis work focuses on modeling consumers' decision making under various online contexts with soc...
This paper studies a pioneering venture of integrating e-business with social network platforms and ...
Platform complementors are increasingly organized as “crowds” of individual producers working outsid...
Crowdsourcing communities’ participation revolves around customers throughout all steps of creating ...