The position of Albanians in Serbia in the field of media

Public information and the media issue in general is not only a media issue, but above all an important political, cultural and social issue. In the political sense, media rights mean the right to information in the mother tongue, freedom of expression in minority languages, adequate financing of media content in minority languages, respect for the values of the multicultural society. This matter is governed by the laws in force of the respective state. According to the current laws, information in minority languages has three pillars: the first pillar is represented by public media services (RTS and RTV), the second pillar is established by national councils, and the third pillar is private media. Albanians in the Republic of Serbia live in three municipalities. In two municipalities, that of Presevo and Bujanoce, they make up the majority of the population. Considering their status as a minority, it is natural that their rights in the field of media will be treated from this prism. In this paper, attention will be paid to the historical retrospective in the field of media, in the sense of the beginning of the creation of local public televisions in the Albanian language. The law on the media will be analyzed as well as the action plan for the exercise of minority rights. The space that Albanians have on national public TV will be analyzed. Special attention will be paid to the financing of the media operating in Presheva, Bujanoce. The challenges faced by the media in the two municipalities with an Albanian majority will be highlighted. The reports of international institutions on the issue of media among minorities will be analyzed, taking into account the position of Albanians. At the end, an overview will be given of the rights of Serbs in the Republic of Kosovo in the field of media, in a comparative sense