It is a fact that the museum today is no longer seen just as a single light in the darkness, a guardian of the temple of human genius, but more as an actor in the society which interacts with it through conservation and presentation for the purpose of knowledge, education and the pleasure of the public.The scientific and cultural project (Scp) has thus become the most powerful and intimate expression of the museal project, drawing on an analysis of the institution’s vocation and environment. Nevertheless, even though the publics are among the target groups they’re aimed at, the mechanisms to meet them still have trouble taking them seriously into account.Certainly, identifying them follows a ...