Public Service Performance in Indonesia and Malaysia's Border Zones: A Case Study in Tarakan District, Indonesia

The purpose of this study is to identify and explore the public service performance of Tarakan District, which is located in Border Zone Indonesia and Malaysia. Data was collected at West of Tarakan, East of Tarakan, and Centre of Tarakan using questionnaires based on public service indicators such as tangible, reliability, responsiveness, assurance, and empathy. The data was analyzed using the SPSS 25 version for validity and reliability test, while the SmartPLS 3.20 version was used to explore the relationship and effects among all variables. This study found that public service performance showed high satisfaction in Tarakan communities, which is influenced by the beneficial program and the level of importance of programs