This paper looks at modeling the relationship between customer perceived value, satisfaction, loyalty and behavioral intention
PURPOSE : This study aims to explore the relationships, direct and indirect, between business custom...
PURPOSE : The purpose of this paper is to assess the mediating effect of customer engagement on the ...
The purpose of this analysis is to determine the direct and indirect effects of perceived value on c...
The objective of this paper is to present a comprehensive framework of relationships among customer ...
Value is a subjective construct that varies between customers, cultures and at different times. Most...
The objective of this paper is to present a comprehensive framework of relationships among customer ...
In the past two decades, service organizations have come under intense governmental and societal pre...
Loyalty card programs have been utilized by marketers to improve the consumers' recurring buying beh...
The link between customer satisfaction and loyalty has had a tremendous impact on managerial decisio...
This paper explores the relationship between employee satisfaction, customer satisfaction and shareh...
The article proposes a customer relationship model with a view to evaluate the effectiveness of mark...
Our paper is organized as follows. We begin with a brief overview of the theoretical and conceptual...
The purpose of this paper is to justify the central role played by post-purchase perceived value and...
The concept of Customer-Perceived Value (CPV) has become a matter of increasing concern in marketing...
This paper examines the relationship between employee and customer satisfaction in business service ...
PURPOSE : This study aims to explore the relationships, direct and indirect, between business custom...
PURPOSE : The purpose of this paper is to assess the mediating effect of customer engagement on the ...
The purpose of this analysis is to determine the direct and indirect effects of perceived value on c...
The objective of this paper is to present a comprehensive framework of relationships among customer ...
Value is a subjective construct that varies between customers, cultures and at different times. Most...
The objective of this paper is to present a comprehensive framework of relationships among customer ...
In the past two decades, service organizations have come under intense governmental and societal pre...
Loyalty card programs have been utilized by marketers to improve the consumers' recurring buying beh...
The link between customer satisfaction and loyalty has had a tremendous impact on managerial decisio...
This paper explores the relationship between employee satisfaction, customer satisfaction and shareh...
The article proposes a customer relationship model with a view to evaluate the effectiveness of mark...
Our paper is organized as follows. We begin with a brief overview of the theoretical and conceptual...
The purpose of this paper is to justify the central role played by post-purchase perceived value and...
The concept of Customer-Perceived Value (CPV) has become a matter of increasing concern in marketing...
This paper examines the relationship between employee and customer satisfaction in business service ...
PURPOSE : This study aims to explore the relationships, direct and indirect, between business custom...
PURPOSE : The purpose of this paper is to assess the mediating effect of customer engagement on the ...
The purpose of this analysis is to determine the direct and indirect effects of perceived value on c...