Variables que influyen en el consumo de alimentos orgánicos en la Región del Maule. Chile

The objective of this research was to identify the variables that influence on organic food consumption. A survey was given to a non-probabilistic sample of 425 consumers in Talca and Curicó cities, Region of Maule. A binary logistic regression was performed to identify the main variables to the population. The results show that organic foods knowledge; health life style; to know organic agriculture benefits and family income are the most important variables (p < 0,05). This information is relevant for the value chain actors to develop the domestic market on the Region of Maule