Nowadays, unit trust investment becomes one of the most popular investment tools which is preferred by the investors in Malaysia as well as throughout the world. Thus, this leads to the rapid growth of the unit trust management companies which are offering wide range of the unit trust funds in Malaysia. The rapid growth of this unit trust management companies will eventually create an intense competition among them. Therefore, it is crucial to understand about the determinant of factors which influence the investor's intention to invest in the unit trust funds so that the effective marketing strategies can be implemented in order to attract the new potential investors as well as maintaining the existing investors. The main purpose of this s...
Malaysian unit trust industry has been growing tremendously since its introduction through Amanah Sa...
The Theory of Planned Behaviour is used in this study to investigate the investment intentions of yo...
This paper aims to investigate the applicability of the Theory of Planned Behavior (TPB) in examinin...
Despite the inherent and much-publicised benefits of investing in unit trust funds, not everyone is ...
This study investigates whether behavioural factors influencing the choice of fund among retail inve...
Unit trust is a convenient way of investing and a sensible way to build one’s wealth in the medium t...
One strategy to increase income among households is through investment. The financial and economic w...
Investment in unit trust funds potentially provides numerous benefits to investors, yet the situatio...
Asset accumulation has focused intensely on investment as a tool for elevating income. Gold investme...
There are many types of investment exist in our world. People can choose where to invest their money...
This research will be conducted to study the Factors that Influencing Investing in Unit Trust among ...
This study purports to empirically investigate the influence of utilitarian and hedonic benefits on ...
Mutual fund is an investment tool that helps investor to increase their wealth while spreading their...
In Malaysia, the greatest majority of private sector employees, who are the Employees Provident Fund...
Many studies have been conducted to apply the theory of planned behavior in the context of finance a...
Malaysian unit trust industry has been growing tremendously since its introduction through Amanah Sa...
The Theory of Planned Behaviour is used in this study to investigate the investment intentions of yo...
This paper aims to investigate the applicability of the Theory of Planned Behavior (TPB) in examinin...
Despite the inherent and much-publicised benefits of investing in unit trust funds, not everyone is ...
This study investigates whether behavioural factors influencing the choice of fund among retail inve...
Unit trust is a convenient way of investing and a sensible way to build one’s wealth in the medium t...
One strategy to increase income among households is through investment. The financial and economic w...
Investment in unit trust funds potentially provides numerous benefits to investors, yet the situatio...
Asset accumulation has focused intensely on investment as a tool for elevating income. Gold investme...
There are many types of investment exist in our world. People can choose where to invest their money...
This research will be conducted to study the Factors that Influencing Investing in Unit Trust among ...
This study purports to empirically investigate the influence of utilitarian and hedonic benefits on ...
Mutual fund is an investment tool that helps investor to increase their wealth while spreading their...
In Malaysia, the greatest majority of private sector employees, who are the Employees Provident Fund...
Many studies have been conducted to apply the theory of planned behavior in the context of finance a...
Malaysian unit trust industry has been growing tremendously since its introduction through Amanah Sa...
The Theory of Planned Behaviour is used in this study to investigate the investment intentions of yo...
This paper aims to investigate the applicability of the Theory of Planned Behavior (TPB) in examinin...