Add to ORKGThis paper aims to discuss consumer behavior in contemporary consumer society. To discuss it, I refer to Soshio Ekonomikkusu (Socio Economics) written by Susumu Nishibe. Nishibe shows that consumer behavior consists of not individualism but social psychology. And he criticizes consumer behavior theory in neo-classical economics. In contemporary society, consumption consists of social and cultural factor. Beside, I advocate that communication theory is needed to understand contemporary consumer society
Issues of material, cultural and relationship consuption in context of late modern society are being...
This paper is a review of the socio-economic literature on consumption. Considering consumption as a...
The characteristic discriminant of contemporary societies, particularly in economically developed c...
This paper aims to discuss consumer behavior in contemporary consumer society. To discuss it, I refe...
No time in the history, consumption is considered to be as important as in today's world. It defines...
Aim of the article is to point at institutional implications of the consumer theory originated from ...
Human Society evolution determines adaptation to the modalities thru which the organization is able ...
Abstract: In the context of globalization, neither the study of consumption, nor the study of con-su...
The paper deals with some factors forming behavior of present consumer. Among of them the author ind...
Purpose. The article is devoted to consumption as a natural process of economic agents. The relevanc...
The study of Consumer Behaviour has never been more exciting than what has transpired in the consume...
To understand consumption, which is one of the most important factors of the post-modern period, it ...
CONSUMER BEHAVIOR combines a foundation in key concepts from marketing, psychology, sociology, and a...
Consumer Behavior explores how the examination and application of consumer behavior is central to th...
Consumer oriented communication sciences (marketing and advertising) base their work on a pattern of...
Issues of material, cultural and relationship consuption in context of late modern society are being...
This paper is a review of the socio-economic literature on consumption. Considering consumption as a...
The characteristic discriminant of contemporary societies, particularly in economically developed c...
This paper aims to discuss consumer behavior in contemporary consumer society. To discuss it, I refe...
No time in the history, consumption is considered to be as important as in today's world. It defines...
Aim of the article is to point at institutional implications of the consumer theory originated from ...
Human Society evolution determines adaptation to the modalities thru which the organization is able ...
Abstract: In the context of globalization, neither the study of consumption, nor the study of con-su...
The paper deals with some factors forming behavior of present consumer. Among of them the author ind...
Purpose. The article is devoted to consumption as a natural process of economic agents. The relevanc...
The study of Consumer Behaviour has never been more exciting than what has transpired in the consume...
To understand consumption, which is one of the most important factors of the post-modern period, it ...
CONSUMER BEHAVIOR combines a foundation in key concepts from marketing, psychology, sociology, and a...
Consumer Behavior explores how the examination and application of consumer behavior is central to th...
Consumer oriented communication sciences (marketing and advertising) base their work on a pattern of...
Issues of material, cultural and relationship consuption in context of late modern society are being...
This paper is a review of the socio-economic literature on consumption. Considering consumption as a...
The characteristic discriminant of contemporary societies, particularly in economically developed c...