Elasticity of Demand in Urban Traffic Case Study: City of Rijeka

The basic objective of this scientific paper is to explore in both theory and practice the elasticity of demand in urban traffic. We tried to answer whether the elasticity of demand in urban traffic shows a higher intensity of change in the demanded volume of transport services depending on price or income changes. Research results are based on the statistical and mathematical scientific methods. The applicability of the acquired knowledge is tested through a practical research of the elasticity of demand in urban traffic of the city of Rijeka