Social Comparison Before, During, and After the Competition

From the Publisher This chapter provides an overview of the interplay between social comparison and competition before, during, and after the competition. Competition is defined broadly to include an act or process of competition, explicit or implicit, linked to basic social comparison processes. Before the competition, the authors consider the lessons of the social comparison literature on motives, individual differences, cultural and social norms, and competition entry decisions. The authors then review relevant findings on the role of individual factors (personal and relational) as well as situational factors that affect motivation and competitive behavior during the competition. Finally, the chapter examines the social comparison literature on downward comparison, upward comparison, and competition re-entry decisions after the competition