APPLICATION OF E-BANKING SERVICES IN A TRADING COMPANY

Tema ovog diplomskog rada je analiza korištenja Internet bankarstva u trgovačkim društvima. U početku rada pojašnjen je pojam banaka i bankarskih poslova, njihovo funkcioniranje i procesi unutar njih. S obzirom da je fokus na e – bankarstvu, napravljena je usporedba tri trgovačka društva i njihova upotreba Internet bankarstva. Za usporedbu, odabrana je Fina te dvije banke koje su u Slavonskom Brodu i općenito u Hrvatskoj najpoznatije; Privredna banka Zagreb te Zagrebačka banka. S obzirom da je baza rada e – bankarstvo, najbolja usporedba koja se može napraviti je usporedba među bankama koje su zbog vlastitog poslovanja i zadovoljstva klijenata u velikoj mjeri razvile Internet bankarstvo. Kriteriji na temelju kojih su napravljene analize su procesi poslovanja banaka i trgovačkih društava i elektroničko bankarstvo u istima. Razradit će se pojam elektroničkog bankarstva, njegova funkcija i rezultat korištenja istoga. Prikazati će se analiza elektroničkog bankarstva u pojedinoj instituciji. Pojam elektroničkog bankarstva se odnosi na sve vrste usluga elektroničkim putem. Elektroničko bankarstvo se odnosi na internetsko bankarstvo te virtualno bankarstvo.The theme of this graduate work is the analysis of the use of Internet banking in commercial companies. At the beginning of the work is clarifified the concept of banks and banking operations, their functioning and the processes within them. Considering that the focus is on e-banking, there is made a comparison of three trading companies and their use of Internet banking. For comparison, Fina and the two banks that are best known in Slavonski Brod and in general in Croatia were selected; Privredna banka Zagreb and Zagrebačka banka. Considering that the base of work is e-banking, the best comparison that can be made is a comparison between banks that have largely developed Internet banking due to their own operations and client satisfaction. The criteria on the basis of which the analyzes were made are the business processes of banks and companies and electronic banking in same. The concept of electronic banking, its function and the result of its use will be elaborated. The analysis of electronic banking in a particular institution will be presented. The term of electronic banking refers to all types of services electronically. Electronic banking refers to internet banking and virtual banking