Reverse logistics

Povratna logistika predstavlja ključnu komponentu održivog poslovanja koja se bavi upravljanjem proizvodima nakon njihove uporabe ili povrata od strane kupaca. Glavni ciljevi povratne logistike uključuju smanjenje otpada, optimizaciju resursa i smanjenje negativnog utjecaja na okoliš. Ovaj završni rad daje uvid u važnost povratne logistike, razvoj te na činjenicu da su logistički procesi sve su prisutniji u svakodnevnom životu. Istraženi su počeci logistike, razvoj povratne logistike te njeni ciljevi i aktivnosti. Primjerima procesa u praksi opisani su logistički procesi kroz aktivnosti povrata te su prikazani ciljevi koji su ostvareni tim aktivnostima. Analizirana je primjena logistike povrata u Republici Hrvatskoj, te postupci koji bi doprinijeli povećanju broja poduzeća koji bi sudjelovali u logistici povrata.Reverse logistics is a key component of sustainable business that deals with managing products after they have been used or returned by customers. The main objectives of reverse logistics include reducing waste, optimizing resources and reducing the negative impact on the environment. This final paper gives an insight into the importance of reverse logistics, its development, and the fact that logistics processes are increasingly present in everyday life. The beginnings of logistics, the development of reverse logistics and its goals and activities were investigated. Examples of processes in practice describe the logistics processes through return activities, and the goals achieved by these activities are presented. The application of return logistics in the Republic of Croatia was analysed, as were the procedures that would contribute to increasing the number of companies that would participate in return logistics