Participatory financing in civil society organizations - analysis of three successful crowdfunding campaigns

Ovaj rad istražuje temu društvenog poduzetništva, analizirajući njegove teorijske koncepte, društveni kontekst i odnos prema civilnom društvu i alternativnim financijskim modelima, poput participativnog financiranja. Središnji cilj je istražiti kako društveno poduzetništvo djeluje kao refleksivni odgovor na ograničenja tržišno orijentirane ekonomije, te kako nudi alternativne socio-ekonomske modele. Osobito se razmatraju perspektive Giddensove teorije strukturacije, teorije institucionalnog poduzetništva i teorije društvenog kapitala kako bi se bolje razumjelo društveno poduzetništvo. U okviru civilnog društva, istražuje se kako društveno poduzetništvo može služiti kao katalizator društvene promjene. Kroz analizu crowdfunding kampanja kao što su "Okus doma", "Moja dugina obitelj" i "Strašne žene", rad ukazuje na važnost participativnog financiranja u mobilizaciji resursa za društveno-poduzetničke projekte.This graduate thesis explores the topic of social entrepreneurship, analyzing its theoretical concepts, social context, and its relationship to civil society and alternative financial models, such as crowdfunding. The central aim is to investigate how social entrepreneurship acts as a reflexive response to the limitations of market-oriented economies, and how it offers alternative socio-economic models. Particular attention is given to the perspectives of Giddens' theory of structuration, theories of institutional entrepreneurship, and theories of social capital to better understand social entrepreneurship. Within the framework of civil society, the paper examines how social entrepreneurship can serve as a catalyst for social change. Through the analysis of crowdfunding campaigns such as "Taste of Home," "My Rainbow Family," and "Fierce Women," the paper highlights the importance of participative financing in mobilizing resources for social entrepreneurial projects