DOIAbstract
This article reviews the book: “Marketing: A critical textbook”, by Nick Ellis, James Fitchett, Matthew Higgins, Gavin Jack, Ming Lim, Michael Saren, and Mark Tadajewski
This article reviews the book: “Marketing: A critical textbook”, by Nick Ellis, James Fitchett, Matthew Higgins, Gavin Jack, Ming Lim, Michael Saren, and Mark Tadajewski
Book reviews form an important element of our offering to the readerships of this journal. We welcom...
Review of the book 'Rating the audience: the business of media', by Mark Balnaves and Tom O'Regan wi...
This article reviews 'Bite-sized marketing: realistic solutions for the overworked librarian' by Dow...
Forms a review of: 'Marketing Management for Nonprofit Organizations' (2nd ed.), by Adrian Sargeant....
The ideal person to write a review of books is definitely someone who has written a textbook himself...
This article reviews the book: “Social marketing in the 21st Century”, by A.R. Andeasen
Written by a team of renowned experts in the field, Marketing: A Critical Textbook provides a unique...
A book review of 'Critical multimodal studies of popular discourse', Published: New York/Routledge, ...
This article reviews the book “Critical dispositions: Evidence and expertise in education” edited by...
Judul: Putting Marketing Ideas Into Action Pengarang: Keith Hart Penerbit: Library Association Publi...
This article reviews the book: “From A to <A>: Keywords of Markup”, edited by Dilger, Bradley and Ri...
Book Title: Consumer, Marketing and Advertising PsychologyBook Author: Benjamin Osayawe Ehigie (Ed.)...
Considers the important role played by marketing in the work of library and information science (LIS...
This article reviews the book “The globalisation of school choice?” edited by Martin Forsey, Scott D...
Marketing is still widely perceived as simply the creator of wants and needs through selling and adv...
Book reviews form an important element of our offering to the readerships of this journal. We welcom...
Review of the book 'Rating the audience: the business of media', by Mark Balnaves and Tom O'Regan wi...
This article reviews 'Bite-sized marketing: realistic solutions for the overworked librarian' by Dow...
Forms a review of: 'Marketing Management for Nonprofit Organizations' (2nd ed.), by Adrian Sargeant....
The ideal person to write a review of books is definitely someone who has written a textbook himself...
This article reviews the book: “Social marketing in the 21st Century”, by A.R. Andeasen
Written by a team of renowned experts in the field, Marketing: A Critical Textbook provides a unique...
A book review of 'Critical multimodal studies of popular discourse', Published: New York/Routledge, ...
This article reviews the book “Critical dispositions: Evidence and expertise in education” edited by...
Judul: Putting Marketing Ideas Into Action Pengarang: Keith Hart Penerbit: Library Association Publi...
This article reviews the book: “From A to <A>: Keywords of Markup”, edited by Dilger, Bradley and Ri...
Book Title: Consumer, Marketing and Advertising PsychologyBook Author: Benjamin Osayawe Ehigie (Ed.)...
Considers the important role played by marketing in the work of library and information science (LIS...
This article reviews the book “The globalisation of school choice?” edited by Martin Forsey, Scott D...
Marketing is still widely perceived as simply the creator of wants and needs through selling and adv...
Book reviews form an important element of our offering to the readerships of this journal. We welcom...
Review of the book 'Rating the audience: the business of media', by Mark Balnaves and Tom O'Regan wi...
This article reviews 'Bite-sized marketing: realistic solutions for the overworked librarian' by Dow...
Add to ORKG