Evangelism in the Emerging Ecumenical Paradigm

This Doctor of Ministry thesis looks at the ministry of evangelism. Specifically, it looks at the practice of this ministry in three Anglican suburban churches in southwestern Ontario – the churches of Trinity, Aurora, Trinity, Streetsville and the writer’s parish of St. Simon’s in Oakville – for the purpose of creating an evangelism plan for St. Simon’s that is theologically sound and uses the tool of marketing. The history of Anglicanism and its impact on the present-day practice of the ministry of evangelism are examined to provide theoretical background. In addition, great attention is paid to the theologian David Bosch. His definition of evangelism is at the core of this thesis. Additionally, his explanation of paradigm shift is foundational to understanding the church’s move from the Enlightenment paradigm to the emerging ecumenical paradigm. Key, too, is the distinction he makes between dimensional and intentional evangelism, and the importance he places on creating points of connection helps to form the direction of this thesis. Furthermore, an understanding of the present-day religious landscape and demographics are discussed along with a reflection on how marketing can be used to strengthen the ministry of evangelism.Doctor of Ministry (DMin