Add to ORKGPurpose: The aim of this paper is to explore the effect of tourism to a destination, in this case, New Zealand, on the perception of Chinese visitors to New Zealand wines. In particular, we are interested in the wine tourism behaviour of these visitors, and the effect this has on brand awareness of New Zealand wine
While much of contemporary wine tourism research focuses on on-site winery visitors, little is repor...
Recently, New Zealand's wine industry has made remarkable progress. For example, the number of hecta...
Over the past decade, the Chinese holiday market has become very important to the New Zealand touris...
Chinese visitors are crucial to the New Zealand tourism industry. Winery visits are not within the t...
This study explores Chinese visitors' interest in engaging in wine tourism during their time in New ...
Purpose: This paper explores the potential of wine tourism to add to the experiences of Chinese shor...
Over the past decade, the Chinese visitor market has become very significant to the New Zealand tour...
This paper will analyse in greater detail the differences between these market segments and the vari...
With the remarkable growth of New Zealand\u27s wine industry in the last decade, the concept of wine...
Chinese people may be distinctly visible when they are visiting New Zealand wineries and experiencin...
This thesis examines the similarities and differences between northern and southern Chinese markets ...
Recent published information suggests that New Zealand's wine industry continues to grow rapidly. An...
Recent published information suggests that New Zealand’s wine industry continues to grow rapidly. An...
Purpose - The purpose of this paper is to explore the developing wine markets of Japan and Singapore...
This thesis addresses sustainable tourism in New Zealand, in the context of the Chinese inbound visi...
While much of contemporary wine tourism research focuses on on-site winery visitors, little is repor...
Recently, New Zealand's wine industry has made remarkable progress. For example, the number of hecta...
Over the past decade, the Chinese holiday market has become very important to the New Zealand touris...
Chinese visitors are crucial to the New Zealand tourism industry. Winery visits are not within the t...
This study explores Chinese visitors' interest in engaging in wine tourism during their time in New ...
Purpose: This paper explores the potential of wine tourism to add to the experiences of Chinese shor...
Over the past decade, the Chinese visitor market has become very significant to the New Zealand tour...
This paper will analyse in greater detail the differences between these market segments and the vari...
With the remarkable growth of New Zealand\u27s wine industry in the last decade, the concept of wine...
Chinese people may be distinctly visible when they are visiting New Zealand wineries and experiencin...
This thesis examines the similarities and differences between northern and southern Chinese markets ...
Recent published information suggests that New Zealand's wine industry continues to grow rapidly. An...
Recent published information suggests that New Zealand’s wine industry continues to grow rapidly. An...
Purpose - The purpose of this paper is to explore the developing wine markets of Japan and Singapore...
This thesis addresses sustainable tourism in New Zealand, in the context of the Chinese inbound visi...
While much of contemporary wine tourism research focuses on on-site winery visitors, little is repor...
Recently, New Zealand's wine industry has made remarkable progress. For example, the number of hecta...
Over the past decade, the Chinese holiday market has become very important to the New Zealand touris...