Add to ORKGThe subject of the diploma thesis is the performance evaluation of a family-based food production company. The theoretical part of the thesis defines terms related to the performance evaluation performance and also focuses on the specifics of a family business. In the analytical part, the thesis is focused on the introduction of the company and the analysis of the company's performance by the method of comparison with competing companies. The output of this section is a performance summary using the company's strengths and weaknesses and the identification of opportunities and threats. In the part of proposal, the proposed project for the strategic management of the company is elaborated, which aims to improve the performance evaluation wit...