Add to ORKGThe thesis deals with the performance of a selected company using the Balanced Scorecard method. The thesis is divided into three main parts. The theoretical background used for the subsequent elaboration of the topic on the selected company is contained in the first part. Furthermore, an analysis of the selected company is developed through strategic and financial analysis. In the final part of the thesis, a proposal for the implementation of the BSC method in the selected company is developed. Within this proposal, the company's assumptions, the timeline, the actual strategic objectives or the strategic map are characterized. Furthermore, the benefits as well as the risks of the mentioned implementation are outlined