Sensitive or unstable information has an impact in life in various fields, and they have the potentials to be used as a tool for reaching out to respective people in various situations. The study was performed to theoretically model the flow of sensitive information in various circumstances. The ‘unstable’ information, like the ‘unstable’ nucleus, has the ability to disseminate and missionize the situations quickly and impact output factors in various fields. The output factor Ei or ‘the Information energy’ can be modeled with the conventional energy equation (E=mC2). The equation can be modified with the addition of celebrity and humor factors to catalyse the spread of information. Angle corrections can be made for differences in celebrity...