E-BUSINESS AND E-COMMERCE MANAGEMENT: TRANSITION STRATEGIES TO DIGITAL BUSINESS MODELS

This study analyzes the transition processes of businesses to the digital business model and e-commerce management strategies. Digital transformation is considered one of the most important agenda items of today and is of vital importance for many businesses. This study thoroughly examines the strategies and techniques that businesses can implement to accelerate and streamline their transition to the digital business model. This analysis, supported by an extensive literature review and case studies, helps understand how businesses can digitalize their existing business processes, customer relationships, products and services, and value propositions. Particularly, it examines what kind of technological solutions businesses need to maximize their e-commerce potential, what capabilities and competencies need to be developed, and what organizational changes need to be made. Furthermore, the major challenges and obstacles businesses may face in the transition to the digital business model are discussed. Strategic solutions are suggested to overcome these challenges in front of businesses on the path of digital transformation. The results of this research suggest that subjective well-being is an important measure for the adjustment and development of adolescents. The findings show that transitioning to digital business models provides significant opportunities for businesses, but also brings significant challenges and risks. This study aims to provide a strategic guide to businesses wishing to successfully manage digital transformation and maximize e-commerce potential