The study focuses in understanding the factors influencing the impulse buying behavior among young women. In this study a survey was conducted among women between the age group of 18 to 25 years
This research aims to know the influence of hedonic motives on impulse buying, shopping lifestyle on...
Contains fulltext : 19379.pdf (publisher's version ) (Open Access)This dissertatio...
This research aims to know the influence of hedonic motives on impulse buying, shopping lifestyle on...
Impulse buying can be defined as an unplanned rapid purchasing behaviour which is suddenly initiated...
Excessive purchases (impulsive purchases) are more suitable than women who still prioritize emotiona...
The objective of the study was to determine the effects of demographic factors (Age, Gender, Income,...
The purpose of this study is to investigate the effect of demographic factors (gender, age, income, ...
This study described the impulse buying behavior of selected college students at De La Salle Univers...
The effect of age on impulsive buying has been extensively researched in the developed economies and...
To be successful in business the marketers must have understanding of how consumers behave on every ...
The retailers have a tendency to involve in the procedure of buying and to produce an atmosphere to ...
The study of impulsive purchase is a facet of consumer behavior that has intrigued the interest of a...
Abstract Marketing products, vendors tend to incite consumers' intention to buy impulsively thr...
Actually the research on Impulse Buying has already been conducted by many researchers. However, it...
Impulse buying can be defined as the immediate, strong and persistent willing to buy the product tha...
This research aims to know the influence of hedonic motives on impulse buying, shopping lifestyle on...
Contains fulltext : 19379.pdf (publisher's version ) (Open Access)This dissertatio...
This research aims to know the influence of hedonic motives on impulse buying, shopping lifestyle on...
Impulse buying can be defined as an unplanned rapid purchasing behaviour which is suddenly initiated...
Excessive purchases (impulsive purchases) are more suitable than women who still prioritize emotiona...
The objective of the study was to determine the effects of demographic factors (Age, Gender, Income,...
The purpose of this study is to investigate the effect of demographic factors (gender, age, income, ...
This study described the impulse buying behavior of selected college students at De La Salle Univers...
The effect of age on impulsive buying has been extensively researched in the developed economies and...
To be successful in business the marketers must have understanding of how consumers behave on every ...
The retailers have a tendency to involve in the procedure of buying and to produce an atmosphere to ...
The study of impulsive purchase is a facet of consumer behavior that has intrigued the interest of a...
Abstract Marketing products, vendors tend to incite consumers' intention to buy impulsively thr...
Actually the research on Impulse Buying has already been conducted by many researchers. However, it...
Impulse buying can be defined as the immediate, strong and persistent willing to buy the product tha...
This research aims to know the influence of hedonic motives on impulse buying, shopping lifestyle on...
Contains fulltext : 19379.pdf (publisher's version ) (Open Access)This dissertatio...
This research aims to know the influence of hedonic motives on impulse buying, shopping lifestyle on...