ДО ПИТАННЯ ПРО БУТТЄВУ ВКОРІНЕНІСТЬ ТВОРЧОСТІ

The article substantiates the expediency of methodological approach, in which the essence of creativity is seen not in relation to man, but in relation to being as a whole. It is accented that the global problems of today are the result of destructive human creativity and the preservation of the spiritual potential of man and of human civilization as a whole involves changes in the existential position of man, which forms the guidance of creative activity. It is shown that the implementation of the concept of creativity as being formed in the renaissance. It was emphasized that creativity has transcendent, otherworldly character, being a method of contacting a person to an absolute being as such. It is proved that the gnoseologization of human nature shaped in the New time leads to a change in the nature’s creativity, which begins thought as providing further human’s ambitions by arrangement of their earthly existence. It has been demonstrated as the closure of a man on itself becomes a reason for seeking creativity on the subject as the source of its existence, and turns on the expression of the subject himself. It is proved that the creation of a new body of things – equipment – will lead to a further loss of human identity and the gradual depletion of the human race in the latest technologies. It is proved that humanity can and must regain compatibility with absolute being only provided a positive realization of his creative purpose – to be a shepherd, the conductor being in existence