The development of geocaching in the theory of a tourism area cycle of evolution by Butler

With improved economic standing of Polish society, growing salaries, increased average amount of leisure and technological advances tourism flows in Poland increase year by year. This is generated by both domestic travel and foreign arrivals. For about a decade the number of overnight stays provided to tourists, including those from foreign countries, have increased. Today tourism is among most rapidly developing and complex areas of social life. Tourism development has a series of consequences, both positive and negative. In order to remain competitive, tourist area requires proper management. This can be achieved by, among other things, implementing corrective action in response to the ever changing external and internal conditions. These may impact tourism intensity and quality and thereby tourism area lifecycle. The present paper attempted to differentiate geocaching stages of development in Poland based on the concept of tourism area lifecycle by Butler. Problem identification and recommendations for further actions aiming to cease or restore tourism functions were also at the basis for considerations. Individual stages of development were discussed based on two major geocaching websites in Poland. References were also made to worldwide trends and interests