Features of the top-rating news sites of Dnipro

In the article the specifics of work of 10 Dnipro news web-sites is analyzed. That is, online media resources that cover local events. This news is about the city life, communities and the region on the whole. They focus on the local events, important issues, and solutions. That is why every citizen can easily understand them. However, the main news is about local life. These sites may also write about nationwide events that affect all Ukrainians or most at least most of them. The purpose of the scientific work is to analyze the features of 10 rating web-sites of Dnipro. The scientific novelty of the publication is a comprehensive study of the activities of the Dnipro web-sites. Also, the analysis of their features, main topics, principles of work with the audience, political interests and control of information are under study. The study was conducted using two methods: comparative and analysis. The first one was to find distinct and similar features between the web-sites, including the main design, the average daily amount of news, their uniqueness, political objectivity and sources of information. The second method was to study the individual elements of the sites, to then have all the data analyzed and to create a complete picture of the work of news sites of Dnipro. The study found that such online resources, in spite of being local, do not have a single concept of "local" or "regional" ones. After all, the resonant information that is on the sites may be of interest to people from other regions or even countries. There is no classification for "urban", "local" or "regional". The article helps to understand what the specifics of each site of Dnipro is in more detail. It answers the main questions: “Where do the sites get information from?”, “How true is it?”, “How long do readers spend time online?”, “For whose benefit is the news?” and “How do promotional articles turn into events?”. Among the important features of the site is the ability to adapt to the interests of the audience. It is estimated that such online search resources always look for readers. And so, they can change news coverage and genres. However, this may not always be desirable, as the constant search for the audience may end up in losing some readers