Privacy and ethical issues of fitness tracking devices: Does it fit your security?

Fitness tracking devices are becoming more popular nowadays. The main feature of these devices is to measure body activity using different sensors and conditions monitors. With an increased number of data breaches in recent years fitness devices are becoming the new target group for attackers since it collects and stores personal health and activity data. The aim of this study is to address the questions related to the collection and use of data from the side of manufacturers and service providers as well as targeting the ignorance of privacy measures of fitness devices usage by the end-users