DIGITAL LABOR IN THE CONTEXT OF GLOBALIZATION

Purpose – The paper is dedicated to the analysis of opportunities stemming from digitalization, in terms of digital labor, as a tool for globalization. Throughout recent decades, globalization has become a strong force. This paper examines various aspects of digital labor. Methodology/approach – The theoretical and methodological basis of the research is determined by a systematic approach which allowed defining the precise scope of this analysis. The methods combining logic, deduction and induction were used in the course of the research. Findings – Globalization, technological innovation, and digitalization are among the most significant drivers of long-term growth. New digital systems offer tremendous benefits for the people. Objects, places, people, society are now being interconnected in a way that fundamentally changes the way we run everything, including labor. Research limitations/implications – The development that we addressed is still in its inception and is expected to increase exponentially in the coming decades. Practical implications – Development of digitalization creates favorable conditions for digital labor. Consequently, every country seeks opportunities for digitalization, on the basis of fast development of the digital technologies, to enter global markets. Originality/value – Authors conceived and designed the study built on reviewed literature and on the statistical data