An Economic Analysis on Marketing of Nutrikraft Poultry Feed in Chandauli District of Uttar Pradesh

An economic analysis of the marketing of Nutrikraft poultry feed in Uttar Pradesh's Chandauli District is the focus of the current study. One producer- wholesaler-consumer channel and one producer- wholesaler-retailer-consumer channel were discovered to be involved in the marketing of Nutrikraft poultry feed. Channel 2 is the most popular marketing channel among research participants.The pricing spread on channel 2 is Rs. 224, the total marketing cost on channel 2 is Rs. 114, the total marketing margin on channel 2 is Rs. 260, and the marketing efficiency on channel