The purpose of this paper was to analyze the relationship between demographic and geographic variables of women and their involvement in purchase decisions of family and to analyze the women’s involvement level/degree in these purchase decisions
Understanding family buying decisions plays a vital role in the success of every business. The explo...
This study examines the impact of sex role orientation on the outcome of a family home purchase deci...
This study aims to gain knowledge on the factors that influence the investment decision making of wo...
The purpose of this paper was to analyze the relationship between demographic and geographic variabl...
The purpose of this paper is to measure the relationship between demographic & geographic variables ...
Women are most powerful consumers in the world as they control almost 80 percent of the household sp...
A decision is the selection of a action from two or more alternative choices. Constantly consumers m...
This paper present and analyze the nature and type of decisions taken by women at domestic level bot...
Family purchase decision-making is the process by which decisions regarding purchases for the famili...
The importance of married women in purchase decision making has grown over the years. They not only...
Family decision making is a process where families make decisions regarding purchases of goods and s...
AbstractThis study explores the effect of women's social roles in their purchase behavior of clothes...
The main purpose of this study is to determine the role of Kazakh women in the purchase process of w...
This report examines the relative influence that each spouse exerts in household purchase decisions....
This paper tries to explore decision making phenomenon among husbands-wives w.r.t purchase of high i...
Understanding family buying decisions plays a vital role in the success of every business. The explo...
This study examines the impact of sex role orientation on the outcome of a family home purchase deci...
This study aims to gain knowledge on the factors that influence the investment decision making of wo...
The purpose of this paper was to analyze the relationship between demographic and geographic variabl...
The purpose of this paper is to measure the relationship between demographic & geographic variables ...
Women are most powerful consumers in the world as they control almost 80 percent of the household sp...
A decision is the selection of a action from two or more alternative choices. Constantly consumers m...
This paper present and analyze the nature and type of decisions taken by women at domestic level bot...
Family purchase decision-making is the process by which decisions regarding purchases for the famili...
The importance of married women in purchase decision making has grown over the years. They not only...
Family decision making is a process where families make decisions regarding purchases of goods and s...
AbstractThis study explores the effect of women's social roles in their purchase behavior of clothes...
The main purpose of this study is to determine the role of Kazakh women in the purchase process of w...
This report examines the relative influence that each spouse exerts in household purchase decisions....
This paper tries to explore decision making phenomenon among husbands-wives w.r.t purchase of high i...
Understanding family buying decisions plays a vital role in the success of every business. The explo...
This study examines the impact of sex role orientation on the outcome of a family home purchase deci...
This study aims to gain knowledge on the factors that influence the investment decision making of wo...