Marketing tools of economic development of small entrepreneurship of Ivano–Frankivsk region in conditions of pandemic

The subject of research is the methodological aspects of economic development of small business. The purpose of the study is to identify marketing tools for economic development of small business. Research methods. The study used a set of scientific methods and approaches, including systematic, logical, which allowed to ensure the conceptual unity of the study. Results of work. The article substantiates the need to use marketing tools for economic development of small business. Conclusions. The main results of the study and its methodological results can be summarized as follows: based on the analysis of small business in a pandemic, it is proved that for the economic development of its subjects it is advisable to form a marketing management concept based on modern marketing technologies and marketing tools