TOURISM AND SERVICE DELIVERY IN CALABAR METROPOLIS, CROSS RIVER STATE, NIGERIA

The purpose of this study was to determine how service delivery influence tourism establishments in Calabar Metropolis, Cross River State. To achieve this, two hypotheses were formulated and tested in the study. The survey research design was adopted for the study. A sample of 100 respondents was accidentally selected for the study. A structured questionnaire titled “Tourism and Service Delivery Questionnaire” (TSDQ) was utilized for the study after being subjected to validation by three experts in the relevant field. The reliability was established through split-half and Pearson Product Moment Correlation Coefficient method with a coefficient value of 0.88. The independent t-test analysis was adopted in testing the hypotheses at .05 level of significance. From the results of the analysis, the findings revealed that there is significant difference in the mean rating of male and female tourists on accommodation comfort and security services of tourism establishments in Calabar Metropolis. Based on the findings of the study, recommendations were made