E-COMMERCE DEVELOPMENT AND ITS CHALLENGES AND OPPORTUNITIES IN INDIA

Since 1991, India has been implementing liberalization, globalization and privatization policies and as a result, technology has become cheap. Information Technology has been pertaining slowly into different sectors, and especially in banking, marketing, entertainment, education sectors, there is impact of IT along with telecommunications. Technology is used for transaction in banks and various Govt. Departments like railways, transport, communication and electricity. E-commerce is an emerging concept that describes the process of buying and selling or exchanging of products, services, and informatio