SHEET FED OFFSET PRINTING PROCESS: COLOR MATCHING TECHNIQUES ON DIFFERENT PAPER SUBSTRATES

In printing industry printer is expected to reproduce the identical replica of the original, both should be identical to each other in every manner. But practically, sometimes printed product does not satisfy the customer as colors printed, are not matching with original. On different papers, printed ink appears different due to quality of paper, color separation, etc. so in this project, study will be done on color matching strategy on various paper substrates in Sheet Fed Offset Printing Process