STORIFY : a tool to assist design teams in envisioning and discussing user experience

Design is changing into an experience-oriented discipline; consequently designers need appropriate tools and methods to incorporate experiential aspects into their designs. A story is a crafted experience and storytelling is the craft. Therefore, understanding the structural strategies behind storytelling and learning how to incorporate them into a design process is relevant for designers when they want to envision, discuss and influence user experiences. In this paper we introduce STORIFY, a multi-modal tool to provide design teams with an experiential approach towards designing interactive products by incorporating dramaturgical techniques from film and sequential art