Banks need to be aware of possible differences in customers' expectations in relation to individual banking product. Banks also need to identify the banking needs of different socio-economic groups. A model has been developed to classify the factors that may affect bank customers' decisions in choosing the various banking products. These factors are grouped into 4 main categories, namely, Cost/Benefit, Customisation, Convenience and Confidence
Due to the changing landscape technology has taken over many industries by storm, especially so with...
At a time when banks face intense competition not only within traditional banking institutions but a...
The purpose of this study is to investigate the factor affect the customer behavior when choosing th...
96 p.Today's competitive banking environment has prompt many banks to consider new strategies for at...
The greater globalisation of the world trade will force Malaysian bankers to address the issue of ho...
This study sought to determine in a Singapore context, the pertinent criteria for the selection of a...
The objective of this study is to find out the factors influencing on consumer choice of banks in My...
<p>This study attempts to analyze the factors that affect the choice of customers in choosing the re...
The process customers go through in choosing a bank has been studied for several decades using diffe...
With the liberalisation of the Singapore financial sector, this study is conducted to find out the l...
Singapore has a very competitive banking sector and over the years banks have been introducing new s...
With the entrance of more than 10 new banks in the last decade, the number of scheduled banks in Ban...
Globally, competition in the banking industry has become fierce, and banks are adopting various mark...
This paper focuses on the determinants of bank's selection criteria in Malaysia. The purpose of the ...
This study aims to analyze the factors that affect consumer preferences in choosing Islamic banking ...
Due to the changing landscape technology has taken over many industries by storm, especially so with...
At a time when banks face intense competition not only within traditional banking institutions but a...
The purpose of this study is to investigate the factor affect the customer behavior when choosing th...
96 p.Today's competitive banking environment has prompt many banks to consider new strategies for at...
The greater globalisation of the world trade will force Malaysian bankers to address the issue of ho...
This study sought to determine in a Singapore context, the pertinent criteria for the selection of a...
The objective of this study is to find out the factors influencing on consumer choice of banks in My...
<p>This study attempts to analyze the factors that affect the choice of customers in choosing the re...
The process customers go through in choosing a bank has been studied for several decades using diffe...
With the liberalisation of the Singapore financial sector, this study is conducted to find out the l...
Singapore has a very competitive banking sector and over the years banks have been introducing new s...
With the entrance of more than 10 new banks in the last decade, the number of scheduled banks in Ban...
Globally, competition in the banking industry has become fierce, and banks are adopting various mark...
This paper focuses on the determinants of bank's selection criteria in Malaysia. The purpose of the ...
This study aims to analyze the factors that affect consumer preferences in choosing Islamic banking ...
Due to the changing landscape technology has taken over many industries by storm, especially so with...
At a time when banks face intense competition not only within traditional banking institutions but a...
The purpose of this study is to investigate the factor affect the customer behavior when choosing th...