This paper introduces a new paradigm for service oriented networking being developed in the FUSION project(1). Despite recent proposals in the area of information centric networking, a similar treatment of services - where networked software functions, rather than content, are dynamically deployed, replicated and invoked - has received little attention by the network research community to date. Our approach provides the mechanisms required to deploy a replicated service instance in the network and to route client requests to the closest instance in an efficient manner. We address the main issues that such a paradigm raises including load balancing, resource registration, domain monitoring and inter-domain orchestration. We also present prel...