Developing a Foundation for Sole Classics' Sustainability Strategy

Course Code: AEDECON 4567Our team collaborated with the Columbus-based boutique, Sole Classics, to support the integration of sustainability into their business plan. We selected various Environmental, Social, and Governance (ESG) topics and collected primary data from both internal and external stakeholders through a survey. We received a total of 9 internal and 137 external responses providing an assessment of stakeholder views on the importance of each ESG topic and suggestions for sustainability initiatives for Sole Classics. We leveraged this data, along with case studies of existing sustainability initiatives, to gain a deeper understanding of the issues that impact SC and should be prioritized for future sustainability efforts. Our findings suggest that Sole Classics should prioritize community engagement through education, environmental justice, and local-level sustainability initiatives to build a meaningful sustainability story for the brand and align with stakeholder expectations.Miicah Coleman: Marketing Ambassador, Keyholder, and Associate at Sole ClassicsAcademic Major: ArtAcademic Major: Environment, Economy, Development, and Sustainabilit