Environmental considerations in the organizational context:A pathway to pro-environmental behaviour at work

Encouraging pro-environmental behaviour at work can result in a significant reduction in environmental problems. Research revealed that general environmental considerations such as biospheric values and environmental self-identity are important antecedents of private pro-environmental behaviour. Yet, the question remains whether such general environmental considerations also predict pro-environmental behaviour at work. We propose a parsimonious theoretical model (the VIP-model) in which biospheric values affect personal norms to behave pro-environmentally at work and pro-environmental actions via the environmental self-identity. A study involving a diverse sample of employees from different European organizations supported the VIP-model, showing that biospheric values and environmental self-identity influence personal norms, and that stronger personal norms encouraged various self-reported pro-environmental behaviours at work to some extent. The VIP-model yields promising, cost-efficient strategies to encourage pro-environmental behaviour at wor