Aesthetics Design For Mechanical Engineers

This paper gives a scope of a course called Aesthetics Design at the Faculty of Mechanical Engineering, University in Belgrade, Serbia. At this course students learn about standards and laws in process of product design. With the knowledge gained at the course students are able to develop more profound ability of aesthetic evaluation and form aesthetic judge ment in creating certain mechanical products such as cars, motorcycles, etc. Practical part of this course includes creating a product by using a 3D CAD software which has both aes thetic value and practical usage. Students present their products to other students and then evaluate each others’ achievement. This course is taught at undergraduate studies (B.Sc.) and it is in the group of general subjects/courses. The origin of the word aesthetics comes from Greek word aisthesis that can be rough ly translated as sensation or understanding through perception. It usually represents a branch of philosophy that studies creation and appreciation of beauty in art. There are many applications for aesthetics – in architecture, fashion, website design, music etc. Basi cally everything that surrounds us can be subjected to certain kind of aesthetical judgment and that is the reason for the rising of awareness of importance for aesthetic in all occupa tions. For instance, while designing a product an engineer must take in consideration many aspects before dispatching product on market. These aspects include: robustness, lifetime expectancy, price, ergonomics, etc. One of this aspects is the appearance of a product. Av erage buyer makes its first impression based on product appearance. The more appealing a product, the higher probability that buyer will purchase it